Read Our Reviews from Top Rated Dealer In New Richmond, WI

Highlights from our reviews are shared below. All reviews can be viewed on the respective review sites.

Page: 1 of 21 (202 reviews)

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Pablo Lucero vivaldo

05/12/2026
5.00

This was by far one of the best dealership experiences I’ve had with the help of Curt. The staff was professional, knowledgeable, and genuinely helpful throughout the entire process. They took the time to answer all of my questions, made everything straightforward and stress-free, and provided excellent customer service from beginning to end. I truly appreciated their honesty and professionalism, and I would highly recommend this dealership to anyone looking for a positive car-buying experience. Ask for Curt to have the amazing and helpful experience I did!

Zachary Siebert

05/09/2026
5.00

Curt was great was and made the buying process super simple, I will be sending anyone I know his way!

ella briggs

05/07/2026
5.00

I recently just bought a 2018 Audi a4 and I had an amazing experience. Curt helped me get set up with paperwork and he was very patient, friendly, and understanding. I will definitely be coming back in the future and I highly recommend this location if you want a nice used vehicle for a good price! Thank you so much again!

justin paulick

05/07/2026
5.00

Always have a great experience when going there. They go above and beyond for customer service and because of that I will continue bringing my vehicles there if I ever need service again. Thank you Jake

Alexa Cloutier

05/06/2026
5.00

Brought my ford expedition in for service. All the guys were awesome to deal with. They are very knowledgeable and easy to work with. It’s nice to have the peace of mind, knowing everything is done correctly. Great local place!

Destiney Earney

05/06/2026
5.00

Walked in very discouraged from other dealerships & Curt greeted us and within 10 minutes had us qualified with a new vehicle in our sight! After quick & painless paperwork, superb hospitality, and lots of understanding of our scenario we drove away in a beautiful truck! Absolutely wonderful experience.

Alex Peper

05/06/2026
5.00

Jake j is the best around

Alex Turner

05/06/2026
5.00

Great customer service. I told Jake everything I was looking for in a vehicle and he delivered and then some. Great inventory options lots of lending options. Very pleased with my purchase.

Beau Noaeill

05/06/2026
5.00

Kaycee Burgess

05/05/2026
5.00

They are very friendly and helped us get into the vehicle very fast

Page: 1 of 21 (202 reviews)

Customer Testimonials for New Richmond Auto Mall

Testimonial Photo

Cooper Motors - 2000 Quality Vehicle

At Cooper Motors we are proud of the quality used cars we sell and our dedication to serve the needs of our customers. This is reflected in the amount of repeat business we receive. Whether this is your first purchase with us or one of many that you’ve had, you can count on our dedicated sales staff to make it the best buying experience possible.

Testimonial Photo

New Richmond Auto Mall - 2000 Quality Vehicle

At New Richmond Auto Mall we are proud of the quality used cars we sell and our dedication to serve the needs of our customers. This is reflected in the amount of repeat business we receive. Whether this is your first purchase with us or one of many that you’ve had, you can count on our dedicated sales staff to make it the best buying experience possible.